AAAI Publications, Seventh International AAAI Conference on Weblogs and Social Media

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Grassroots Innovation and Collaboration through Enterprise Crowdfunding
Michael Muller, Werner Geyer, Todd Soule, Daniels Steven

Last modified: 2013-06-28


We describe a first experiment in enterprise crowdfunding –i.e., employees allocating money for employee-initiated proposals in an Intranet site, including a trial of this system with 511 employees in a large multinational company. Major outcomes include employee proposals addressing diverse individual and organizational needs, high participation rates, extensive inter-departmental, and the development of goals and motivations based on collective concerns.


Crowdfunding; Enterprise; Social-media; Social-software; Innovation

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