AAAI Publications, 2010 AAAI Fall Symposium Series

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A Cognitive-Consistency Based Model of Population Wide Attitude Change
Kiran Lakkaraju, Ann Speed

Last modified: 2010-11-03


Attitudes play a significant role in determining how individuals process information and behave. In this paper we have developed a new computational model of population wide attitude change that captures the social level: how individuals interact and communicate information, and the cognitive level: how attitudes and concept interact with each other. The model captures the cognitive aspect by representing each individuals as a parallel constraint satisfaction network. The dynamics of this model are explored through a simple attitude change experiment where we vary the social network and distribution of attitudes in a population.


complex adaptive systems; agents; social simulation; constraint network

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