AAAI Publications, Eleventh International AAAI Conference on Web and Social Media

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Visualizing Health Awareness in the Middle East
Matheus Lima Diniz Araujo, Yelena Mejova, Michael Aupetit, Ingmar Weber

Last modified: 2017-05-03

Abstract


We present an interactive tool that visualizes data on awareness of several health conditions in the Middle East. The underlying data is obtained via Facebook's Marketing API and includes rich demographic details. We discuss how this tool may be useful for planning more targeted public health campaigns and for monitoring campaign effectiveness.

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